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Social Paragon Blog

No Links? 3 Things You Need to Consider When Outreaching

Posted by Mike Ropelato on Jun 22, 2017 4:31:16 PM

High-quality backlinks are an essential component of SEO today. When indexing, search engines don’t only look at the quality of the content on a page. They also analyze how many links point back to it and the quality of those external sites.

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Topics: SEO, Content

How to Make Yourself More Visible to Your Customers [Tool]

Posted by Mike Ropelato on Jan 19, 2017 8:18:59 AM

Local SEO holds out a priceless opportunity for your business. It will allow you to promote yourself to local customers currently looking for what you offer. It ensures that potential customers see the right thing — AKA your business — at the right time.

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Topics: SEO

Why You Should Care About Your Local Business Identity

Posted by Mike Ropelato on Sep 28, 2016 6:33:49 PM

Imagine if every time we met someone new, we introduced ourselves as a different person: how would anybody ever know who the real “us” is? The answer is: they wouldn’t. So why is it that when we introduce our businesses to someone, that we allow people to call us by the wrong name? As business owners, you should care how your business is being represented across all networks - both online and in the real world.

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Topics: SEO