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Social Paragon Blog

Match Your Company to the Perfect Video Style

Posted by Mike Ropelato on Jul 20, 2017 10:29:00 AM

Brand consistency is essential for several reasons. For one thing, it helps people to get a clear understanding of what you do and why.

It also makes your company memorable and recognizable. From the smallest to the greatest detail, everything needs to be in sync…videos included.

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Topics: Marketing, Content, Video

Connect Your Brand to Life and Enthusiasm

Posted by Shannon Smith on Jul 13, 2017 10:35:41 AM

Dull, drab, boring, unexciting, lifeless. At one time or another, we’ve all come across something like that — person, place or thing.

It’s safe to say that it wasn’t an enjoyable experience. The bottom line is that we just aren’t drawn to things that are dull and uninteresting.

This applies to business just as much as it does to other areas of life. What does that mean for you, though?

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Topics: Marketing, Content, Video

Don’t Get Trapped in the Marketing Stone Age

Posted by Steven Henderson on Jun 27, 2017 11:35:10 AM

The world has gone digital. No one could argue otherwise. Nowadays, you can do almost anything with a smartphone and the almighty internet.

You can shop for products or services, stay connected on social media, expand your knowledge and so on. In fact, people do these things and more every day.

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Topics: Marketing, Content, Social Media, Website

No Links? 3 Things You Need to Consider When Outreaching

Posted by Mike Ropelato on Jun 22, 2017 4:31:16 PM

High-quality backlinks are an essential component of SEO today. When indexing, search engines don’t only look at the quality of the content on a page. They also analyze how many links point back to it and the quality of those external sites.

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Topics: SEO, Content

8 Excellent Ways to Repurpose Blog Content & Save Time

Posted by Aleksandra Gdanska on Dec 28, 2016 2:43:14 PM


Blogging requires a fair amount of time. In business — and in life — time is of the essence. In other words, time is money. So, how can you make the most of the time you spend blogging? Wait for it...here it comes. Repurpose your blog content.

Reusing and giving wide distribution to your content has more than one benefit. For one thing, it can save you a ton of time. Why struggle to stay on top of blogging, social media, email marketing and the rest? It takes far more time and energy to create fresh content for each. Why not use what you have?

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Topics: Content

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