Local SEO holds out a priceless opportunity for your business. It will allow you to promote yourself to local customers currently looking for what you offer. It ensures that potential customers see the right thing — AKA your business — at the right time.
As a business owner, one of your main goals is likely to maximize customer conversion. Today, it is common knowledge that an optimized website is a must. It’s a vital component in converting visitors, leads and prospects. Yet, there’s one thing missing. Unfortunately, it prevents many businesses from getting the most out of their websites.
If you were to plug the title of this post into the search bar, you’d come up with an array of different results. These would range from articles explaining how to provide stellar customer service to even some horror stories from customers who’ve had bad experiences with businesses. But neither of those things are what this post is about.
Blogging requires a fair amount of time. In business — and in life — time is of the essence. In other words, time is money. So, how can you make the most of the time you spend blogging? Wait for it...here it comes. Repurpose your blog content.
Reusing and giving wide distribution to your content has more than one benefit. For one thing, it can save you a ton of time. Why struggle to stay on top of blogging, social media, email marketing and the rest? It takes far more time and energy to create fresh content for each. Why not use what you have?
Over the past few years, the list of benefits from blogging has grown significantly. This has motivated businesses and agencies alike to give it a try and start blogs of their own. While that’s commendable, running a successful business blog isn’t as easy as it may seem.