Dull, drab, boring, unexciting, lifeless. At one time or another, we’ve all come across something like that — person, place or thing.
It’s safe to say that it wasn’t an enjoyable experience. The bottom line is that we just aren’t drawn to things that are dull and uninteresting.
This applies to business just as much as it does to other areas of life. What does that mean for you, though?